Gentlemen's Golf
The Challenge
Gentlemen’s Golf was built from the ground up as a social-first golf brand. The challenge was to create a recognizable identity and grow an engaged audience organically, without relying on paid advertising — while staying authentic to modern golf culture.
The brand needed to feel relatable, entertaining, and shareable.
The Strategy
We approached Gentlemen’s Golf as a media brand, not a traditional golf page. The strategy focused on:
- Strong brand identity and consistent visual language
- Relatable, culture-driven golf content
- Short-form clips designed to be shared with friends
- Community-first growth through organic reach
Every piece of content was created with shareability in mind.
Services Delivered
- Brand strategy & positioning
- Logo design and visual identity system
- Social media strategy for organic growth
- On-course content production
- Short-form video editing and clipping
- Ongoing social media management
Execution
We created the full Gentlemen’s Golf brand identity — from logos to tone of voice — and executed a content-driven growth strategy. Golf rounds were filmed on course, with moments edited into relatable, entertaining clips that reflected real golf experiences players could laugh at, relate to, and share.
All content was edited in-house and published consistently across social platforms to build momentum and audience trust.
Content was optimized for:
- Instagram Reels
- TikTok
- Golf-focused social communities
Results & Impact
- Successfully launched a recognizable golf media brand
- Built an engaged community through organic growth
- Strong audience retention driven by relatable content
- Consistent shares and saves from golf audiences